Over the years, it's the customer service we offer that has probably taken up most of our discussions! ❤️

What does it mean? How important is it? What does great customer service look like? How do we train our teams to give the best customer service? How does it differ in our canteen style to a sit down restaurant or a take away place? 🤔

We have always focused on the food being the star of the show. 🌯

And we have considered the environment, the care and attention we give to it, and the messages it is giving to our customers.

We've thought about our business values, and how we communicate them.

We take pricing and value into account.

Etc. Etc.

But I reckon when I go out to eat, the service is as important, possibly the most important, than all of these things. I want to feel welcomed, and comfortable, and looked after - and to just the right level.

I want the service to be understated, so that I can relax and enjoy myself.

I need a certain level of knowledge, so anything I don't understand is explained. Sometimes I will need a recommendation.

Most importantly, I want to feel valued, for me this means I want to be seen and heard. I need to be greeted and welcomed, attended to, and then left in peace to enjoy my meal.

So it's the service we give that pulls it altogether, makes sense of everything else. And ultimately, it's the service our customers will remember. The helpful server, or the passionate chef. ☺️

The food can be the star of the show⭐️, but only when the staff offer such understated yet perfect service, the food is able to shine in it's own right. 💕

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